Planning and Development

Downtown Fredericton Inc. seeks input through member committees, and private and public stakeholder consultations to develop an annual and long term (3-5 year) Strategic Plan for the organization. The plan is developed based on a community partnership approach, financial resources available and on priorities identified in the areas of administration, promotion, economic development, physical improvement, advocacy, business assistance and consultation services. The Board of Directors has final approval on recommended policies, programs and annual budget brought forth. The budget is then presented to City council for final approval as part of the BIA mandate.


As a BIA, our mandate is to promote the entire downtown. Our primary goal is to promote the downtown to new and existing consumer markets as the preferred place to shop, dine, work, live, play, stay and do business.  Our main strategy focuses on attracting people to the downtown by creating and promoting a vibrant community and center of activity. DFI offers grants for event organizers and also coordinates seasonal and year round promotions and advertising campaigns that include co-operative advertising opportunities for downtown business members.

Physical Improvements –

Programming is designed to provide an attractive, safe, clean, pedestrian friendly downtown include initiatives such as streetscape improvements and financial assistance programs for property owners and tenants for Façade, Security and Parking improvements. Businesses that would like financial assistance with Façade can apply to receive 50% of the total costs to a maximum of $3000.00 per façade, maximum of two façades per building. DFI will cover 50% of the total costs of security improvements to a maximum of $2500.00 per property. DFI will also cover 40% of the total costs of parking improvements to a maximum of $2500.00 per property.

To apply for any of these programs or for more information, call the DFI office at (506) 458-8922.